Artist Spotlight: Griff



In the last two years Griff has exploded onto the scene without warning. Whether it was on the soundtrack to Disney's first Christmas advert, on BBC Radio One's A List playlist, or a recommendation from Taylor Swift herself; Griff is everywhere right now and for good reason. So much so, the singer has recently won the Rising Star Brit Award, solidifying her charming bedroom-pop as music you need on your playlist.

Growing up in a small, Hertfordshire village as the daughter of a Chinese mother and Jamaican father, Griff struggled with her identity. But it was this inner-reflection that allowed the 19-year-old to create her own world through music and process her emotions, she explained:

"I always knew I stuck out like a sore thumb and I think that's maybe what's eventually made me so comfortable with wanting to be different, especially with music; I never looked or did the same as anyone else, so why start now?"

A self-taught and sufficient artist by sixteen, Griff was ready to tell the world her stories through her craft. It's this art of being able to transform the painful moments into something beautiful that makes Griff such a talent; and gives us dancefloor ready hits with an underlying tone of vulnerability - as heard in 'Mirror Talk' and 'Forgive Myself'.

Beginning 2021 in the top five of BBC's prestigious Sound of 2021 poll, this year is only going to get more exciting for Griff having announced a UK headline tour for October. See her live in Manchester and London later this year. Tickets on sale Friday at 9am.

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As the overseer of the Blog and Marketing Executive at See Tickets, Emmy is an enthusiast for all things copywriter-y. With permanently itchy feet (you should probably get that checked out), Emmy is always seeking her next overseas adventure, tip-toeing at gigs, and talking to her dog like a human.

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